Outreach Working Group
Raising awareness about invasive species in Hawaii is the primary purpose of the outreach working group. The focus of this group is to encourage citizens, law makers, and businesses to make responsible and informed decisions to protect Hawaii.
Outreach Working Group Chair: Christy Martin (pro tem), University of Hawaii at Manoa, Pacific Cooperative Studies Unit (PCSU), Coordinating Group on Alien Pest Species (CGAPS)
Next Meeting: 9a-11a, Wednesday, May 3, 2017, DOFAW Conference Room, Room 325, Kalanimoku Building, 1151 Punchbowl Street
Outreach WG Mtg Agenda (draft)
HISC FY18 Funding Priorities Worksheet per the Resources WG (TBD at Resources WG meeting on 3/23/17)
Recent Articles & Reports:
The Hawaii Legislative Reference Bureau (LRB) has released its update to the 2002 report Filling the Gaps in the Fight Against Invasive Species. The new report, titled Can’t See the Forest for the (Albizia) Trees: An Invasive Species Update, is located at the link below:
Goals, Strategies and Evaluation Measures as outlined in the HISC 2015 – 2020 Strategic Plan:
Goal 1: There is statewide coordination of invasive species outreach.
Support for invasive species work relies on strong understanding and support of the issues from the general public, decision makers, and industry. Statewide outreach campaigns should address the overarching priorities for invasive species issues in Hawaii. Statewide coordination will result in clear consistent messages that increase stakeholder awareness, support, and engagement.
- Work with CGAPS and contractor to develop a coordinated outreach strategy to develop outreach messages for statewide invasive species priorities.
- Develop and disseminate outreach media and materials.
- Act as centralized information hub for invasive species outreach.
Goal 2: All stakeholders are informed and engaged in invasive species efforts.
- Identify stakeholder groups and develop personas for outreach.
- Develop and work on collaborative projects with other stakeholders (i.e. partner workdays, exchanges etc.).
Goal 3: Outreach and collaborations on invasive species issues are culturally relevant and inclusive.
It is important that invasive species work have broad support of our missions and strategies across cultures. All of our work should strive to be culturally inclusive and ensure that lands and practices are respected.
- Translate outreach materials into multiple languages.
- Engage Aha Moku and other cultural leaders.
- Provide in-reach to the invasive species community of practice through identification and participation of cultural events that currently exist as well as develop new opportunities (workshops, webinars, talk story).
Evaluation Measures for Outreach Strategies
- Stakeholder attitudes towards and understanding of priority invasive species issues.
- Increased stakeholder engagement.
- Participation in educational opportunities and increased understanding of local cultures.
- Number of materials produced in other languages.
We are promoting simple, easily remembered, one sentence messages to the public:
- Protect Hawaii.
- Report a pest to 643-PEST (7378).
- Don’t dump aquarium pets or plants.
- Don’t plant a pest.
- Don’t pack a pest.
- Report dead birds to 211 or www.gotdeadbird.org.
- Don’t sell or buy a pest.
- Keep pets contained (e.g. cats).
- Buy local.
- Plant native species (promote the value of biodiversity).
Our priority audience includes:
- Decision makers, with the authority and means to offer support and/or enact regulations
- Special interest groups that play an important role in introducing, promoting, or observing invasive species (e.g., transportation agencies and companies, plant and landscape trades)
- Students, our next generation of decision makers
- The general public, in order to raise awareness of and concern for invasive species issues
May 3, 2017 – Agenda (Draft)
February 1, 2017 – Agenda & Notes
December 6, 2016 – Agenda & Notes
January 8, 2013 – Agenda
May 2, 2012 – Agenda
January 19, 2011 – Agenda
August 2, 2010 – Agenda
February 26, 2009 – Agenda
May 27, 2008 – Agenda
August 13, 2007 – Agenda
March 10, 2006 – Agenda
July 11, 2005 – Agenda | Minutes
May 18, 2005 – Agenda | Minutes
March 17, 2005 – Agenda
January 19, 2005 – Agenda | Minutes
December 15, 2004 – Agenda | Minutes
March 17, 2004 – Agenda | Minutes